Business Clan was methodical in the way they unpacked our business problems. After identifying the pain points and underlying business challenges, they took us on a journey to build a plan to target our different audiences which prioritised the growth areas of our business. Peter and I were delighted with how we were challenged to see things differently.
Kevin CocksFounder

Project brief

We ran an Ultimate Strategy Workshop for Peter and Kevin from Cornwall Vacuum Services as they wanted to understand their business pain points particularly with regard to the customer journey and driving more sales. We took time to look at all aspects of their business including existing strategy, objectives and marketing activity and used the workshop to unpack their challenges.

Client feedback

“I attended a Marketing Strategy workshop run by Business Clan with one of my colleagues. Such a good day! The process started a couple of weeks before the event over a Teams call where we had the opportunity to meet Bernice and Delia. They really wanted to know our business and find out where our “pain points” were. Following this we were given individual “homework” so they could gather more information about our business and our vision.

The Strategy workshop itself was very interesting and thought provoking. Bernice has lot of experience in this sector and made us look at the way we engage with customers now and how we could improve the customer journey to drive more sales and better customer retention.

Business Clan was methodical in the way they unpacked our business problems. After identifying the pain points and underlying business challenges, they took us on a journey to build a plan to target our different audiences which prioritised the growth areas of our business. Peter and I were delighted with how we were challenged to see things differently and the 12 month marketing plan equipped us with a strategy to implement over the next year.

This has been a great experience and really useful to have trusted experts to show us the possibilities – Business Clan’s team (Bernice and Delia) definitely did that very well. We are now implementing phase 1 of the plan and looking forward to the year ahead.”

Kevin Cocks

Founder, Cornwall Vacuum Services

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